Let’s talk business! Running your own company is akin to playing poker. Each day you’re dealt a new hand and have to decide your moves based on other players at the table. You also have to determine how much you’re willing to risk on each bet. That’s what owning a business is in a nutshell – making decisions with limited information and managing risk.
One of the unexpected shocks and challenges for first time entrepreneurs is handling decision-making overload. Most first time business owners have spent their entire careers as employees where authority and influence were limited. Shifting to an environment where budget and resources are constrained with every move having a direct impact on one’s livelihood can be overwhelming.
It’s hard to talk with friends and family about what you’re going through and even your professional network can’t relate because it consists mostly of people still in an employee state of mind. There are Meet-up groups and professional organizations in most cities that can provide some support, but many business owners are not comfortable asking questions or sharing challenges for fear of creating a bad impression.
One of the key drivers in starting Navabiz was to help entrepreneurs through the learning curve as well as tough times. People are comfortable communicating in variety ways depending on the situation, so we’ve created several options to meet these needs.
The entrepreneur journey can be a very challenging and lonely path to take. You need someone that has been down that road and will help work through your unique issues, hurdles and opportunities.
Understanding where your products and services fit in the market and how to position them in the minds of potential customers is the key to success. We can help you figure it all out.
Brand isn't about a logo but how your products and services make customers feel. It starts with your marketing and flows all the way through to customer support. Let us help weave your brand environment.
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